| JUST FOR LAUGHS FESTIVAL MONTREAL |
Every year, this two-week festival hosts dozens of shows and street gigs from all over the world. For many years, it was held in all the streets of Montreal’s Latin Quarter.
The festival design work and the joyful visibility that was suitable for the festival itself, its scheduling and all the partners involved in it led us to work on the urban furnishings and to develop a volume and graphic-based representation of all the codes behind the trademark.
This was the 25th anniversary of Just for Laughs with a parade that made an exception: the Nantes carnival parade took over the streets of Montreal.
Location: Montreal, Canada
Date: July 2007
Client: Just For Laughs Montreal
Producer: Just For Laughs Montreal
Artistic director: Danielle Roy
Creative director: Luc Petit